EN
AR
-
Category
دبلوم
-
Presence
12000 SAR
-
online
- SAR
Presence
12000 ريال
Tourism and travel
A comprehensive two-year training program designed to prepare students for successful careers in the tourism and hospitality sector. This course provides a deep understanding of the principles of tourism, destination management, and hospitality operations
Details
A comprehensive two-year training program designed to prepare students for successful careers in the tourism and hospitality sector. This course provides an in-depth understanding of the principles of tourism, destination management, and hospitality operations. Through a combination of theoretical learning and practical training, students will acquire the skills and knowledge necessary to excel in all the various job roles and tasks within the tourism sector.
Course Objectives
• Provide students with a comprehensive understanding of the hospitality industry, including hotel operations, guest relations, and service delivery standards.
• Develop students' leadership and managerial skills necessary to oversee tourism operations and ensure high-quality guest service.
• Develop students' creativity and innovation skills in tourism product development, marketing, and destination management.
• Introduce students to key sustainable tourism practices and ethical considerations in tourism management.
• Prepare students for entry-level positions in tourism management or enable them to pursue academic study in the fields of hospitality and tourism.
Course Outcomes:
• Upon completion of the Diploma in Tourism and Travel Management, students will be able to:
• Demonstrate knowledge of developments in the tourism sector, including market segmentation, travel trends, and destination marketing.
• Plan and organize tourism experiences, including tours, excursions, and hospitality services, to meet customer needs and preferences.
• Develop and implement marketing strategies to enhance the positioning and reputation of tourism destinations and attractions.
• Apply the principles of sustainable tourism and environmentally and socially responsible travel practices to mitigate potential negative impacts on destinations and local communities.
• Use technology and online platforms to enhance tourism marketing, booking, and customer engagement.
• Analyze tourism data and market research to identify opportunities for growth and innovation within the tourism sector.
• Communicate effectively with travelers, tour operators, hospitality providers, and local authorities to ensure the smooth implementation of tourism tours and experiences.
• Demonstrate professionalism, adaptability, and problem-solving skills in various tourism management scenarios.
List of acquired technical skills:
• Destination Marketing and Promotion
• Tour Planning and Management
• Hospitality Operations and Guest Services
• Tourism Product Development
• Sustainable Tourism Practices
• Tourism Technology and E-Marketing
• Market Research and Data Analysis
• Customer Relationship Management (CRM) Systems
• Cultural Competence and Intercultural Communication
• Crisis Management and Risk Assessment in Tourism
List of targeted job titles:
• Tour Manager
• Tour Operations Manager
• Destination Manager
• Travel Agency Manager
• Events Manager (Tourism Sector)
• Hotel Manager (in Tourist Destinations)
• Guest Experience Manager
• Adventure Tour Coordinator
• Ecotourism Manager
• Cultural Tourism Specialist
Course information
- Course start date : 2026-01-18
- Duration : Two and a half years
- Hours: سنتان ونصف
- Number of seats: 1000
- studying days : from الأحد to الخميس
- Study time : 16:00 - 21:00
- Training period: مسائي
- training type: